Flour Shop's Amirah Kassem Unveils A Pop-Up Collab With Williams Sonoma

Samantha Bergeson | July 10, 2019 | Lifestyle

Flour Shop’s Amirah Kassem unveils a pop-up collaboration with Williams Sonoma.


A watermelon cake from The Power of Sprinkles

The colorful creations of Amirah Kassem can now be replicated at home, thanks to her first cookbook, The Power of Sprinkles ($25, Abrams Books), and a new rainbow-inspired bakeware collection with Williams Sonoma. On July 5, the Flour Shop founder hosted a cake class and book signing at the Williams Sonoma in Bridgehampton to demonstrate how to use her capsule collection tools and mixes. Kassem writes: “I try to live every day as if it were my birthday.” 2044 Montauk Highway, williams-sonoma.com


Photography by: Henry Hargreaves