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Beach Magazine Kick-Off and Bally Boutique Grand Opening Party

| June 27, 2017 | Parties

THE PARTY Bally and Beach magazine celebrated the release of the Memorial Day Issue and the grand opening of the Bally Boutique May 24 at Bally’s new Madison Avenue location.

THE SCENE Hosted by Beach Editor-in-Chief Phebe Callaway Wahl, the event celebrated fellow hosts and wellness gurus Tracy Anderson, Rachel Graham and Erica Karsch in Bally’s bright and colorful new store.

THE HIGHLIGHTS Guests were encouraged to shop the cool collection, as a portion of the proceeds went to the City Harvest Fruit Bowl program. Anderson left with a bag to auction off at her fitness class the following day. –Jessica Fischber


Photography by: